The New Backbone of Data


This is a paid-for submitted press release. CCN does not endorse, nor is responsible for any material included below and isn’t responsible for any damages or losses connected with any products or services mentioned in the press release. CCN urges readers to conduct their own research with due diligence into the company, product or service mentioned in the press release.

It’s no secret to anyone that the amount of data produced by humanity is growing exponentially. So much so that even 5 years ago the current statistics would seem somewhat fantastic.

According to a recent Forbes article by Bernard Marr, there are 2.5 quintillion (i.e 2.5 billion billion, if you wish) bytes of data created each day at our current pace. That being said, our pace is nothing but accelerating: over the past two years alone 90 percent of data in the world was produced. The data market is now estimated to be worth more than 3 trillion dollars.

Big data has not only become a significant (although somewhat hidden) part of our daily lives, it is now one of the major concerns for executive officers and state officials. Organizations big or small use data to understand their customers’ buying behavior and suit their preferences with never-before-seen precision. Artificial intelligence and machine learning help to automate a multitude of tasks and governments don’t hesitate to seek their assistance to improve the infrastructure of their communities.

“I keep saying that the sexy job in the next 10 years will be statisticians. And I’m not kidding,” Hal Varian, Google’s Chief Economist

There is no lack of importance being placed on data collection and how it will shape our future. However, despite the inevitable rise in data quantity, its quality still leaves a lot to be desired.

Some companies have built their business model around physical data — that which consists of all the visual elements individuals interact with: stores, administrative buildings, roads, vending machines — you name it. Yet, it’s the type of data that is most often incorrect. We observe this with physical stores: in the US, around 40% of them have at least one incorrect or missing address listed online, which leads to an estimated $10.3 billion loss in sales.

A study shows that up to 90% of Facebook’s physical data is incomplete, missing or incorrect at all, and only 8% of map pinpoints are accurate.

Fortunately, there are companies that offer inventive new ways to improve the quality of our data.

Dataeum provides an innovative solution to collect 100% of the world’s physical data using crowdsourcing. Their solution rewards those who collect and verify data with own XDT tokens. Data will then be made available for exchange within a decentralized marketplace in a fully transparent manner between both collectors and exploiters.

Backed by the blockchain technology and smart contracts, the Dataeum application will pave a way for the generation of data with unmatched quality and reliability.

“We made a shift towards blockchain when we realized that this technology could solve all the problems regarding transparency, traceability, and immutability of the data provided,” Billy Pham, Co-Founder & COO of Dataeum.

The team does not hesitate when asked about crowdsourcing application and the meaning behind “putting humans at the center of the data economy”.

Physical data may be extremely useful for geolocation services and B2B companies, but the company’s purpose extends way beyond that, ultimately leading them to sectors they had never planned on reaching. A good example of that would be their recent partnership with Action Contre La Faim (Action Against Hunger), a non-governmental organization with a rather evident and noble mission. Thanks to crowdsourcing, anyone with the Dataeum App can collect any type of information on the field, i.e. places in need of food or medicines, road conditions, water points, infrastructure et cetera. With all this finally, on map, humanitarian assistance will be easier to provide than ever. If everything goes according to plan, the application will be released in Q4 2018.

“Dataeum is a real revolution in the digital and blockchain space because it enables to place humans back at the center of the data generation. But we didn’t want to stop there.

Crowdsourcing has infinite possibilities because today we realize that a large amount of information can only be collected through us individuals. And this is the case here. There are plenty of regions concerned, that are difficult to access, with many restrictions, where the access to information is also very limited. We can help local population by allowing them to be rewarded every time they collect the requested data, but we can also help them on a larger scale by becoming the single platform that provides all the information collected on the field, and valuable to them.” Charly Pham, Co-Founder & CEO of Dataeum

To reach their ultimate goal, the team has decided to conduct an ICO a Crowdsale for everyone who wants to purchase their tokens. Details are as following:

WEBSITE: https://dataeum.io

WHITE PAPER: https://www.dataeum.io/#white-paper

VIDEO: https://youtu.be/CbG6j9Hj-0o

PRESALE: January 21, 2019 February 24, 2019

CROWDSALE: March 4, 2019  April 7, 2019

You will be able to buy 12 000 XDT tokens for 1 ETH or its equivalent in Bitcoin and USD.

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Table of Contents

  1. Definitions used in this Policy
  2. Data protection principles we follow
  3. What rights do you have regarding your Personal Data
  4. What Personal Data we gather about you
  5. How we use your Personal Data
  6. Who else has access to your Personal Data
  7. How we secure your data
  8. Information about cookies
  9. Contact information

Definitions

Personal Data – any information relating to an identified or identifiable natural person.
Processing – any operation or set of operations which is performed on Personal Data or on sets of Personal Data.
Data subject – a natural person whose Personal Data is being Processed.
Child – a natural person under 16 years of age.
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Data Protection Principles

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  • Processing is limited to the purpose. Our Processing activities fit the purpose for which Personal Data was gathered.
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  • Processing is limited with a time period. We will not store your personal data for longer than needed.
  • We will do our best to ensure the accuracy of data.
  • We will do our best to ensure the integrity and confidentiality of data.

Data Subject’s rights

The Data Subject has the following rights:

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  2. Right to access – meaning you have the right to access the data collected from/about you. This includes your right to request and obtain a copy of your Personal Data gathered.
  3. Right to rectification – meaning you have the right to request rectification or erasure of your Personal Data that is inaccurate or incomplete.
  4. Right to erasure – meaning in certain circumstances you can request for your Personal Data to be erased from our records.
  5. Right to restrict processing – meaning where certain conditions apply, you have the right to restrict the Processing of your Personal Data.
  6. Right to object to processing – meaning in certain cases you have the right to object to Processing of your Personal Data, for example in the case of direct marketing.
  7. Right to object to automated Processing – meaning you have the right to object to automated Processing, including profiling; and not to be subject to a decision based solely on automated Processing. This right you can exercise whenever there is an outcome of the profiling that produces legal effects concerning or significantly affecting you.
  8. Right to data portability – you have the right to obtain your Personal Data in a machine-readable format or if it is feasible, as a direct transfer from one Processor to another.
  9. Right to lodge a complaint – in the event that we refuse your request under the Rights of Access, we will provide you with a reason as to why. If you are not satisfied with the way your request has been handled please contact us.
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Data we gather

Information you have provided us with
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Information automatically collected about you
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Information from our partners
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Publicly available information
We might gather information about you that is publicly available.

How we use your Personal Data

We use your Personal Data in order to:

  • provide our service to you. This includes for example registering your account; providing you with other products and services that you have requested; providing you with promotional items at your request and communicating with you in relation to those products and services; communicating and interacting with you; and notifying you of changes to any services.
  • enhance your customer experience;
  • fulfil an obligation under law or contract;

We use your Personal Data on legitimate grounds and/or with your Consent.

On the grounds of entering into a contract or fulfilling contractual obligations, we Process your Personal Data for the following purposes:

  • to identify you;
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On the ground of legitimate interest, we Process your Personal Data for the following purposes:

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  • to administer and analyse our client base (purchasing behaviour and history) in order to improve the quality, variety, and availability of products/ services offered/provided;
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As long as you have not informed us otherwise, we consider offering you products/services that are similar or same to your purchasing history/browsing behaviour to be our legitimate interest.

With your consent we Process your Personal Data for the following purposes:

  • to send you newsletters and campaign offers (from us and/or our carefully selected partners);
  • for other purposes we have asked your consent for;

We Process your Personal Data in order to fulfil obligation rising from law and/or use your Personal Data for options provided by law. We reserve the right to anonymise Personal Data gathered and to use any such data. We will use data outside the scope of this Policy only when it is anonymised. We save your billing information and other information gathered about you for as long as needed for accounting purposes or other obligations deriving from law, but not longer than 1 year.

We might process your Personal Data for additional purposes that are not mentioned here, but are compatible with the original purpose for which the data was gathered. To do this, we will ensure that:

  • the link between purposes, context and nature of Personal Data is suitable for further Processing;
  • the further Processing would not harm your interests and
  • there would be appropriate safeguard for Processing.

We will inform you of any further Processing and purposes.

Who else can access your Personal Data

We do not share your Personal Data with strangers. Personal Data about you is in some cases provided to our trusted partners in order to either make providing the service to you possible or to enhance your customer experience. We share your data with:

Our processing partners:

  • facebook.com
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  • bing.com
  • twitter.com
  • pinterest.com

Our business partners:

  • facebook.com
  • google.com
  • bing.com
  • twitter.com
  • pinterest.com

Connected third parties:

  • facebook.com
  • google.com
  • bing.com
  • twitter.com
  • pinterest.com

We only work with Processing partners who are able to ensure adequate level of protection to your Personal Data. We disclose your Personal Data to third parties or public officials when we are legally obliged to do so. We might disclose your Personal Data to third parties if you have consented to it or if there are other legal grounds for it.

How we secure your data

We do our best to keep your Personal Data safe. We use safe protocols for communication and transferring data (such as HTTPS). We use anonymising and pseudonymising where suitable. We monitor our systems for possible vulnerabilities and attacks.

Even though we try our best we can not guarantee the security of information. However, we promise to notify suitable authorities of data breaches. We will also notify you if there is a threat to your rights or interests. We will do everything we reasonably can to prevent security breaches and to assist authorities should any breaches occur.

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Children

We do not intend to collect or knowingly collect information from children. We do not target children with our services.

Cookies and other technologies we use

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We use cookies for the following purposes:

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Contact Information

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Changes to this Privacy Policy

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Last Update: May 25, 2018